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🦄 Unicorner Startup of the Week: Writer
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✍️ Notes From The Editors
Happy Monday! To those who observe, we hope you had a great Thanksgiving weekend 🦃
As newsletter writers, we understand the importance of quality writing. We spend a lot of time behind the scenes to ensure our newsletters follow a consistent style. Writer’s toolbox can not only help independent newsletter writers like us but also companies with well over thousands of employees. Tell us what you think!
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Promoted
💸 Novo is a business banking platform built for today’s business owners.
Since launching their invite-only release, freelancers, startup founders, and small business owners alike have been opening checking accounts in minutes, securely and easily with no minimum balance requirements. Plus you can get great perks with them like 3 months free Gusto and $20,000 in fee-free card processing with Stripe. Get started with Novo today!
Interested in sponsoring us? Respond to this email!
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AI writing assistant for teams
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Writer provides individuals, teams, and companies the ability to easily create and enforce a writing style guide, helping them improve their branding. Writer allows you to manage accepted terminology for branding, create reusable snippets so common writing stays consistent, define style rules for writing suggestions (like when to capitalize, when commas should be used, etc.), and more.
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💰 Business Model
The company has a freemium SaaS model. The cheapest plan is the Free plan, which includes basic features like autocorrect and punctuation. The next plan is the $11/month Pro plan, meant for individuals, which includes features like Snippets and writing style configuration. The $18/user/month Team plan includes all Pro features and more, including terminology management and a style guide documentation site. The Enterprise plan includes all of this and other features such as the ability to create multiple teams and build custom style rules not supported by default.
📈 Traction and Fundraising
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Raised a $21 million Series A round with investors like Insight Partners, Gradient Ventures, Morning Brew CEO Austin Rief, Packy McCormick, Jack Altman, Allison Pickens, Lenny Rachitsky, Alex MacCaw, Camille Ricketts, Superhuman co-founder Vivek Sodera, and more
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According to TechCrunch, have customers including “Twitter, Intuit, Pinterest, Accenture, Deloitte and UnitedHealthcare among 150 or so more”
👫 Founder(s)
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May Habib, CEO: Previously Co-Founder @ Qordoba, VP @ Mubadala Development Company, Analyst @ Lehman Brothers, Economics @ Harvard
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Waseem Alshikh, CTO: Previously Co-Founder @ Qordoba, CTO @ iMENA, Senior Product Manager @ Danat eVentures, Co-Founder @ CloudAppers, CS @ Beirut Arab University, Electrical and Electronics Engineering @ Damascus Polytechnic for Electronics
💼 Opportunities
Be sure to mention you came from Unicorner when applying!
🔮 Our Analysis
Writing is essential to any company, regardless of size. Moreover, it’s an integral part of any team company-wide. For the sales team, it can be the difference between making or losing a sale. For customer support, it can be the difference between a good customer review and a bad one. Consistency is key, but with many people working on any given team at a company, it’s inevitable that the individual writer’s voice will find its way into what they are working on. On the flip side, as an individual writer, you can streamline your writing process with the help of powerful writing tools. Writer is helping companies find their voice through a suite of features, and giving individuals tools to improve their writing. For example, Snippets, which makes reusing text simple, and Terms, which allows for consistent terminology to be used, make it simpler for companies to follow a consistent brand and give individual writers more control over their work. At the same time, the company is making its features easy to use through integrations with popular software, such as Google Chrome, Microsoft Outlook, and Figma. By providing valuable, easy-to-use features to a wide range of people, Writer has become one company we will eagerly watch.
📚 Further Reading
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Made with 💜 by the Unicorner Team 🦄
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🎁 Bonus Content!
Metafy, which we covered a few months ago, has acquired a competitor in the gaming coaching space, GamersRdy. You can read more about it here. |
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