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🦄 Unicorner Startup of the Week: Metafy
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✍️ Notes From The Editors
We're excited to share a Q&A we did with Jason Yoong for his newsletter, Curious Expeditions. If you're interested in learning about our insights on the future of tech and much more, be sure to read the full article and subscribe to his newsletter here.
At the end of the issue, we asked Jason's readers if they had any questions for us. If you too have any questions for us, let us know! As always, our inbox is open.
If you like Unicorner, forward this email to a friend who would enjoy our content! If you're just seeing this email now, subscribe here.
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Professional coaching for gamers
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Metafy is an online platform that allows professional esports players to provide 1-on-1 coaching to gamers. The platform offers coaching for over 90 games and has over 550+ total coaches. With multiple coaches for the most popular games, gamers can find the coach that meets their specific needs and learn directly from gaming professionals.
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💰 Business Model
People can book learning sessions for their favorite games for rates starting at $15 an hour. Metafy earns revenue from setting up these coaching sessions. Coaches can also offer discounts on sessions if a customer subscribes to them on their connected Twitch and Discord accounts.
📈 Traction and Fundraising
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Raised a total of $8.7 million in funding since founding in 2020
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Raised $5.5 million in seed funding in May from DCM Ventures, Forerunner Ventures, and Seven Seven Six
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Over 3,500+ paying student gamers
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Some coaches making upwards of $100,000
👫 Founder(s)
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Josh Fabian, CEO: Previously VP of Design @ Aptitude 8 (Acquired by GetUpside), Founder and CEO @ Kitsu, Lead Designer @ Groupon, Lead Designer @ oBaz (Acquired by Groupon), Product Management Certificate @ Product School
🔮 Our Analysis
Esports and the gaming industry are rapidly growing. As talented gaming professionals look to create income from other sources besides monetized videos and streams, they can turn to coaching through Metafy’s platform. Being a professional gamer can be difficult, and most gamers often have to sustain more than one source of income to make a viable living. That’s why getting paid to offer 1-on-1 coaching has such a strong appeal. Since the pandemic started, gaming saw dramatic growth as more individuals were stuck at home. This growth has helped fuel gaming to greater popularity and mainstream adoption. One competitive advantage Metafy has is that it offers its coaching service for a variety of games, which gives it a large coaching and customer base. Additionally, since it incorporates Discord and Twitch, two common services used by gamers, the company increases its visibility and traction. As competitive gaming is receiving more funding, individuals looking to enter this industry and enhance their gaming abilities can look toward a coaching platform like Metafy to cater to their needs.
📚 Further Reading
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Made with 💜 by the Unicorner Team 🦄
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🎁 Bonus Content!
Ever wonder what would have happened if Vine was still around today? What if Blockbuster ended up making a streaming service and put Netflix out of business? Well, our friends at Bad Unicorn have put together Rick's Reviews, where Rick from Rick and Morty visits alternate universes and reviews failed products that actually succeeded. You can visit the website and add your own reviews here. Want to see a Unicorner x Bad Unicorn collab? What do you want to see us build? |
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