🦄 Unicorner Startup of the Week: Rewind
 ✍️ Notes From The Editors  
Happy Monday! We hope you enjoyed last week's special edition (if you missed it, be sure to check it out here). In this week's cover, we're taking another look at a productivity app that has us excited. Enjoy!
- Ethan and Arek 🦄
The search engine for your life
Rewind offers a software tool that enables you to revisit anything you’ve seen, said, or heard on your computer. Users can see a graphic timeline of their screen and search through their history to find text they may have read on their screen or heard in an online meeting.
🔗 Check it out: www.rewind.ai/
💰 Business Model
The company is currently providing its software for free, but it plans to use a freemium model with a monthly subscription in the future. Which features are paid and which are free are to be determined.
📈 Traction and Fundraising
  • Raised $10 million seed round from Andreessen Horowitz, First Round Capital, and others
  • Currently in Early Access for macOS with a waitlist to sign up
  • Ranked #1 Product of the Week on ProductHunt
👫 Founders
  • Dan Siroker, CEO: Currently Founder & CEO @ Mind Emulation Foundation; Previously Co-Founder & CEO @ Optimizely, Director of Analytics @ Obama for America, Product Manager @ Google, CS @ Stanford
  • Brett Bejcek: Previously Data Scientist @ Spotify, Data Scientist @ Glowforge, Advisory Analytics Consultant, Data Analytics @ The Ohio State University
💼 Opportunities
🔮 Our Analysis
From work to entertainment to shopping, we do a lot on our computers. With so much crossing our screens on any given day, it’s easy to forget the things we should be remembering. Rewind’s solution is to provide users a way to parse through a digital timeline of their activities on their computer. The process is mostly hands-free—there’s no need to manually integrate every app, saving time and increasing productivity. However, the company must balance productivity with privacy. It addresses privacy concerns by promising to not sell data and keep data local to the user’s machine. However, this leaves out other privacy concerns, such as the possibility of online meetings being recorded without participants’ consent. While the current guidance from the company is to ask meeting participants for consent proactively, this is a solution that we hope Rewind can eventually address technologically. We have high hopes for the company as it attempts to realize its lofty vision to give humans a “perfect memory.”
📚 Further Reading
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Made with 💜 by the Unicorner Team 🦄
💰 Business Model
In the past couple years, artificial intelligence has become increasingly powerful. Some of the companies we've covered have been powered by these new AI models. This week, we wanted to share a graphic from Sequoia Partner Sonya Huang illustrating the emerging industries this has created.
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